Focus on what counts

Raising Menu Prices: New Rates, Same Value

Pizza Today
June 18, 2019
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Citrin Cooperman Partner Aaron Chaitovky spoke with Pizza Today about increasing the profitability of your restaurant. 

“A consistent annual marginal increase is easier to accept as opposed to a big increase every five years,” says Aaron Chaitovsky.

“Raising the price for pizza slices when bundled with a soda offers additional value to your customer.” 

“Ingredients that are measured and portion-controlled help create consistent final products, while also helping to cut down on waste,” Chaitovsky explains.