Hitting the High Notes for 21 years (and Counting)
Partners and Music Economics and Valuation Services Practice Co-Leaders Barry Massarsky and Nari Matsuura were featured in Cornell SC Johnson College of Business's Johnson BusinessFeed regarding their decades of experience in the musical intellectual properties industry.
In this article, Barry and Nari detail their journey over the years, starting from the founding of Massarsky Consulting in 1992 to Matsuura's debut in 2001, and their eventual entry and dominance in the field of music asset valuation. They also discuss the recent sale of their consultancy to Citrin Cooperman, and the growth they expect to see in the music industry over the next few years.
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