Focus on what counts

AAM High! Webinar: Uncommon Niches & What We Can Learn From Them

Apr 29, 2021
Mitzi Keating


Thursday, April 29, 2021  1:00 PM - 2:15 PM ET (10:00 AM - 11:15 AM PT)



Cannabis Businesses, Tribal Enterprises and Amish Communities

Marketers face unique challenges to reach clients with unique needs. Success entails fresh approaches, different tools and new ways to reach prospects who aren’t “typical.”

Partner and Cannabis Advisory Services Practice Leader Mitzi Keating will join a panel during this Association for Accounting Marketing webinar to share how they pinpoint specific markets: cannabis operations, tribal governments and casinos, and Amish and Mennonite business owners in Ohio. No matter which niches your firm is developing, the panel will offer tips and techniques to reach your prospects with precision.

Learn about:

  • Serving cannabis entrepreneurs who operated below the radar until recently
  • Building the largest Native American accounting practice in the United States
  • Promoting firm services to Amish business owners with no web presence
  • Firm specialization has proven to be a successful way to build business
  • Apply what you learn to the markets and industries you’re targeting

Click the button below to register through AAM to attend this webinar.

Mitzi Keating, CPA, CFE